OUR STORY

Built by providers. For women who deserved better.

We started Binto because we saw a gap in women's healthcare: a lack of personalized, science-backed solutions that truly support women through every phase of their lives and are affordable and accessible.

Every woman deserves care that's as unique as she is.

Andi & Suzie

Binto Co-Founders

THE ORIGIN

A fertility nurse who couldn't find what her patients needed.

Suzie spent years as an IVF and fertility nurse watching the same thing happen over and over. Women arrive at the doctor's office already in crisis because our healthcare system is built around treatment, not prevention. She wanted to change that.

Binto is her answer. Personalized supplements formulated by licensed providers. Telehealth consults that don't require a three-month wait. Care that meets women where they are, before something goes wrong, not after.

Today, Binto is trusted by thousands of women who deserve more than one-size-fits-all solutions. We're here to support you with science-backed products, expert guidance, and a community that understands your journey.

I built what I wished my patients could access. Real clinical guidance, personalized to you, without the barriers.

Woman in light blue scrubs sitting on a wooden bench with a neutral background

The Partnership

Two providers. One shared frustration.

Andi Schmerin was seeing the same gap from her side. As a PA-C in women's health, she watched patients piece together supplement stacks from advice they found online — often underdosed, sometimes contradictory, rarely clinically grounded.

In 2016, Suzie and Andi launched Binto as the first personalized women's supplement brand, built on the belief that women's bodies are not all the same, and their healthcare shouldn't be either.

They built Binto around a simple premise: that women deserve supplement care that reflects the full arc of their health, from first period through menopause and everywhere in between.

As seen in

Vogue

Byrdie

Glossy

FOX

ABC

Built by providers. For women who deserved better.

A fertility nurse who couldn't find what her patients needed.

Two providers. One shared frustration.

"For women who want more than a vitamin."

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